For the half-year to 30 June 2014, the IPKat's regular team is supplemented by contributions from guest bloggers Alberto Bellan, Darren Meale and Nadia Zegze.

Two of our regular Kats are currently on blogging sabbaticals. They are David Brophy and Catherine Lee.

Thursday, 16 December 2004

LATEST AD, MARKET AND BRAND JOURNAL


The fifth issue of Legalease's bimonthly Advertising, Marketing & Branding Law Journal has now appeared. This journal carries bright, short, sharp focal writing on a wide range of topics within the general rubric of advertising and marketing law and practice. This issue's contents include:

* A review by Rupert Casey (Macfarlanes) of one of the IPKat's favourite topics -- but one which has hardly ever written about on this side of the Atlantic -- the legal consequences of viral marketing campaigns.

* Design rights campaigner Dids Macdonald (ACID) argues for an extension of the criminal law into the field of design infringement (the IPKat wants to know: is Dids a name in its own right or is it short for anything?).

* Peter Richards-Carpenter (Mayer Brown Rowe & Maw) looks at the EU's Distance Marketing Directive, implemented in October and which is not a whole load of laughs.
The IPKat enjoys receiving this title and commends it to UK practitioners who want a little more than mere updating on purely legal developments.

3 comments:

Brian said...

Hey, you have a great blog here! I'm definitely going to bookmark you!

I have a internet marketing ebook site/blog. It pretty much covers internet marketing ebook related stuff.

Come and check it out if you get time :-)

Dan said...

Good blog but without advertising software you have little chance of selling anything.

Infactahost.com said...

Hey, you have a great blog here! I'm definitely going to bookmark you!

I have a marketing material site/blog. It pretty much covers marketing material related stuff.

Come and check it out if you get time :-)

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